Free Guide

Your 30-Day
Closing Plan.
Close More. Earn More.

A step-by-step guide to finding your profit gap, building your training plan, and making the app pay for itself in the first month.

01

Profit Engine

Find your exact earnings gap vs top closers in your industry.

02

30-Day Plan

Week-by-week training that targets your weakest skills first.

03

ROI Math

See how one extra close per month makes the app pay for itself.

2,400+
Active reps training
$29/mo
Cost of Pro
1 extra close
Pays for everything

Find Out Exactly What
You're Leaving on the Table.

Before you can fix your close rate, you need to know your real gap. The Profit Engine calculates where you stand vs top closers in your industry — in actual dollars.

How to run the Profit Engine:

1

Open SalesLab AI

Find the Profit Engine on the home screen or in the sidebar. It's available on Free and Pro.

2

Enter your numbers

Leads per month, close rate %, average deal size, and your commission %. Be honest — this is for you.

3

Select your industry

Choose from 22 industry benchmarks — roofing, SaaS, HVAC, insurance, real estate, and more.

4

Read your results

Your monthly gap, annual potential, and performance percentage appear instantly. Write down your gap number — that's your target.

What your results mean:

Monthly Gap

The commission you're missing vs the industry average for your role and deal size. This is real money, every month.

Annual Potential

Your gap multiplied — the real cost of not improving your close rate this year. Most reps are shocked by this number.

Performance %

How you rank against average performers in your industry, scored 0–100%. Under 70% means there's a lot of room to grow.

Your Training Plan

SalesLab AI identifies your weakest skill and gives you a targeted drill plan — so you're not guessing where to focus.

Example Result — Roofing Sales Rep
4 deals/mo
Current volume
28% close rate
vs 38% industry avg
$2,800/mo gap
left on the table
$33,600/yr
annual potential

This rep is performing at 62% of industry average. Fixing their prospecting and closing gaps through 30 days of targeted training would bridge most of that gap — and the numbers above show exactly how much that's worth.

30 Days to a Higher
Close Rate.

Every session in SalesLab AI is tracked and scored. Follow this plan and you'll see a measurable improvement in your Close Intelligence Score within 30 days.

WEEK 1
Baseline & Objection Mastery
Run the Profit Engine and record your gap number.
Take the Sales IQ Assessment to get your baseline score (0–100).
Complete 3 Objection Drill sessions — focus on price and stall objections.
Use the ACRC framework on your 5 hardest real-world objections.
Review your Close Intelligence Score breakdown for your #1 weakness.
🎯 Goal: Identify your #1 weakest skill from your CIS breakdown.
WEEK 2
Roleplay & Buyer Personas
Run 3 full Roleplay Simulator sessions using your industry and deal type.
Try all 6 buyer personality modes — skeptic, analytical, price shopper.
Paste a real call transcript into the Transcript Analyzer for coaching.
Rewrite your opening 60 seconds using the Script Rewrite tool.
Run a full Deal Simulation from discovery through close.
🎯 Goal: Score 70+ on two consecutive roleplay sessions.
WEEK 3
Deal Coaching & Discovery
Run a full Deal Simulation from discovery call through close.
Use the Discovery Questions tool to rebuild your qualifying questions.
Submit your weakest real deal to the Deal Coach for risk analysis.
Practice cold outreach rewrite on your current email/text sequences.
Use Tonality Coach on your pitch recording or written script.
🎯 Goal: Improve your Discovery metric by 10+ points vs Week 1.
WEEK 4
Competition & Consolidation
Compete in Close or Lose — aim for top 25% on the weekly leaderboard.
Re-take the Sales IQ Assessment and compare to your Week 1 baseline.
Run the Profit Engine again with your updated close rate projection.
Share your scorecard and challenge a teammate to beat your score.
Set your 60-day target using the updated gap number.
🎯 Goal: CIS score 10+ points higher than your baseline. Gap reduced.

One Extra Close Per Month
Pays for Everything.

SalesLab AI Pro costs $29/month. Here's what closing one additional deal per month is worth across common sales roles. The math is simple.

Industry / Role Avg Deal Size Avg Commission 1 Extra Close/Mo Annual Value ROI vs $29/mo
Roofing$18,000$1,800+$1,800/mo+$21,600/yr6,100%
Solar$25,000$2,500+$2,500/mo+$30,000/yr8,500%
HVAC$8,500$850+$850/mo+$10,200/yr2,800%
Kitchen / Bath$22,000$2,200+$2,200/mo+$26,400/yr7,500%
SaaS AE$35,000$3,500+$3,500/mo+$42,000/yr11,900%
Insurance$4,200$840+$840/mo+$10,080/yr2,800%
Real Estate$380,000$11,400+$11,400/mo+$136,800/yr39,200%
Automotive$42,000$840+$840/mo+$10,080/yr2,800%

The simple formula:

Your average commission on one deale.g. $1,800
Minus the cost of SalesLab AI Pro− $29/mo
Net gain from one extra close= $1,771 in month one alone

What a 5% close rate improvement looks like:

BEFORE TRAINING
25% close rate
10 leads/mo
2.5 closes
$4,500/mo earned
AFTER 30 DAYS
30% close rate
10 leads/mo
3.0 closes
$5,400/mo earned
THE DIFFERENCE
+5% close rate
same leads
+0.5 closes/mo
+$900/mo more

Based on $3,000 average deal commission. A 5% improvement is a realistic 30-day result with consistent daily training.

What to Do Right Now.

This takes less than 10 minutes to start. Everything you need is already in the app.

1

Go to thesaleslabai.com

Sign in or create your free account. No credit card required. You're up and running in under 2 minutes.

2

Open the Profit Engine

Find it on the home screen or in the sidebar. Run your numbers now and write down your gap. That number is your motivation for the next 30 days.

3

Write down your gap number

This is your target. The specific dollar amount you're leaving on the table every single month. Put it somewhere visible.

4

Start Week 1 of your training plan

Run your baseline Sales IQ Assessment, then complete 3 Objection Drill sessions. This takes about 20 minutes and immediately shows you where to focus.

5

Upgrade to Pro when ready

$29/mo unlocks everything: roleplay simulator, deal simulations, transcript analysis, Close Intelligence Score, and the Close or Lose leaderboard.

PRICING — START FREE, SCALE WHEN READY
FREE
$0/mo
Core tools, 5 prompts/day, Profit Engine
TEAM
$199/mo
Up to 10 seats, manager dashboard
ENTERPRISE
$699/mo
11–50 seats, video library, custom playbooks

Ready to close the gap?

2,400+ reps are training right now. Your competition isn't waiting.

Start training free — thesaleslabai.com →